Social media

Social media is a career introduced with The Sims 4: City Living expansion pack. The social media career track features two branches: Internet Personality and Public Relations Representative. Its ideal mood is Playful.

Game description

What's trending? Where's the best food in town? Who's the most interesting celebrity? Start a career in Social Media to be the person that answers these questions for their followers. Blog and check-in at venues to keep followers coming back for more.

Position Levels

Social Media Career Levels
1) Media Intern
Everyone has to start somewhere, so here you are in the position of intern which is no better than coffee runner. Your dreams are to make it to the top someday, but in the meantime... who wants coffee?	§16/hour	No Bonus
	S M T W T F S	Pension unknown
	Hours: 09:00 - 15:00
	Performance Factors
	Create Social Media Profile
	Daily task: Update Social Media Profile
2) Engagement Monkey
It's your job to make everyone happy, but how you're supposed to do it is your own problem. Each day is filled with endless surveys in an attempt to get the opinions of the people. Unfortunately you have to sift through the classic "AMAZING!" and "This is lame" before you get to the gems that make the job worth it.	§23/hour	No Bonus
	S M T W T F S	Pension unknown
	Hours: 09:00 - 15:00
	Performance Factors
	Charisma: 2
	Have 25 Followers
	Daily task: Update Social Media Profile
3) Clickbait Writer
It's your whole job to write articles that bring people to your website. Whether the articles match their titles or not isn't your problem. The more incensed the readers are the better.	§29/hour	§183
	S M T W T F S	Pension unknown
	Hours: 09:00 - 15:00
	Performance Factors
	Comedy: 3 OR Mischief: 3
	Have 100 Social Media Followers
	Daily task: Update Social Media Profile

After being promoted from Clickbait Writer, Sims will be able to choose one of the two career branches, Internet Personality or Public Relations.

Internet Personality Branch

Internet fame can be for everyone. Continue to build your army of followers through pranks and jokes, all while working towards complete internet stardom.

Social Media Career Levels - Internet Personality Branch
4) Simstagram Searcher
Pictures galore, and it's your job as Simstagram Searcher to go through them all. With your blog, you are constantly sharing images, you are happy to boost the popularity of any Simstagram user that needs more followers.	§35/hour	§263
	S M T W T F S	Pension unknown
	Hours: 10:00 - 15:00
	Performance Factors
	Video Gaming: 3
	Have 1,000 Followers
	Daily task: Share Jokes with Followers OR Troll teh Forums
5) Cat Video Creator
You are the source for all the cat videos that the internet can handle. The best part? Your work is practically done for you. Cats are an instant win when it comes to the internet and you will take full advantage to boost your name.	§56/hour	§193
	S M T W T F S	Pension unknown
	Hours: 10:00 - 15:00
	Performance Factors
	Charisma: 4
	Have 10,000 Followers
	Daily task: Share Jokes with Followers OR Troll teh Forums
6) Niche Broadcaster
Niche Broadcaster? What do you even do? A question you hear all too often. but you've found a group of people that want someone to love the same thing as them and you are that person. Once you have a corner on this market you will have time to take the next step and take on the world!	§97/hour	§198
	S M T W T F S	Pension unknown
	Hours: 10:00 - 14:00
	Performance Factors
	Comedy: 5 OR Mischief: 5
	Have 100,000 Followers
	Daily task: Share Jokes with Followers OR Troll teh Forums
7) Meme Maker
Master of the Memes! The Meme Master! And any other catchy names that people want to use for you. You not only spread the memes, you create the jokes that they are fuelled by.	§156/hour	§311
	S M T W T F S	Pension unknown
	Hours: 10:00 - 14:00
	Performance Factors
	Charisma: 6
	Have 1,000,000 Followers
	Daily task: Share Jokes with Followers OR Troll teh Forums
8) Online A-Lister
Your name is everywhere online. People know you by sight, and want to say they know you. It may be mostly on the digital plain, but that doesn't stop you from loving every second of it.	§278/hour	§498
	S M T W T F S	Pension unknown
	Hours: 10:00 - 14:00
	Performance Factors
	Video Gaming: 7
	Have 10,000,000 Followers
	Daily task: Share Jokes with Followers OR Troll teh Forums
9) Reality Show Contestant
You are a serial reality show contestant. When they need someone funny, they call on you. You play the funny sweet one, clueless about all the politics going on behind the scenes, but it's worth it when they've underestimated your prowess by the end of the season.	§389/hour	§797
	S M T W T F S	Pension unknown
	Hours: 10:00 - 14:00
	Performance Factors
	Charisma: 8
	Comedy: 7 OR Mischief: 7
	Have 25,000,000 Followers
	Daily task: Share Jokes with Followers OR Troll teh Forums
10) Internet Superstar
You aren't just an internet superstar, you are The Internet Superstar. Your name has become synonymous with the internet, and nobody can go anywhere without seeing you. You've done the livestreams, and endorsed the products, you've even spent your time playing the celebrity. There is no question that it has enormous perks, and you can't imagine any other life.	§540/hour	§1,729
	S M T W T F S	Pension unknown
	Hours: 10:00 - 14:00
	Performance Factors
	Daily task: Share Jokes with Followers OR Troll teh Forums

Public Relations Representative Branch

Going corporate is not always a bad thing, it gives a view to the highest level of celebrities and publicising large products. Convincing people to show off is one of your best skills. There is nothing too big for you to spin in your favour.

Social Media Career Levels - Public Relations Representative Branch
4) Public Relations Coordinator
You are all about keeping up the relationship with the customers. Public Relations Coordinator duties range from talking with customers through social networks to creating events for them.	§44/hour	§263
	S M T W T F S	Pension unknown
	Hours: 08:00 - 16:00
	Performance Factors
	Writing: 3
	Have 500 Followers
	Daily task: Network with Journalists
5) Community Manager
The job with the most stress and the least gratitude. You are the front face for your company, the one who deals with all the love and hate with each announcement that comes out. Sometimes you are their friend, sometimes not so much. Once in a while you'll get those beautiful shining days where everything is right, before they devolve into madness.	§83/hour	§527
	S M T W T F S	Pension unknown
	Hours: 08:00 - 16:00
	Performance Factors
	Charisma: 4
	Daily task: Network with Journalists
6) Press Agent
You're the key contact for anything with the press. Interviews are in your hands, and it's up to you to deal with the crazy demands of the celebrities. You won't go insane until you've finished picking out the pink candies from a third bag, but some have been known to lose it after two bags.	§142/hour	§1,001
	S M T W T F S	Pension unknown
	Hours: 08:00 - 16:00
	Performance Factors
	Charisma: 6
	Have 2,000 Followers
	Daily task: Network with Journalists
7) Account Executive
As Account Executive you now have a whole brand to yourself. Who gets information about company news is in your hands. You cultivate the best target audience and drop news articles and seeds on a trail to your product.	§227/hour	§1,701
	S M T W T F S	Pension unknown
	Hours: 08:00 - 16:00
	Performance Factors
	Charisma: 7
	Writing: 5
	Daily task: Network with Journalists
8) Director of Communications
You control the conversations that involve your company. Their reputation is completely in your hands, so... try not to mess it up.	§318/hour	§2,722
	S M T W T F S	Pension unknown
	Hours: 08:00 - 16:00
	Performance Factors
	Charisma: 8
	Have 5,000 Followers
	Daily task: Network with Journalists
9) Vice President of Public Relations
You're the new VP, so now you make all the money with none of the work. Okay, okay, so you do have some responsibilities, including building relationships for your brand and supporting the company's vision, but who wants to mess with the VP stereotype?	§399/hour	§5,082
	S M T W T F S	Pension unknown
	Hours: 08:00 - 15:00
	Performance Factors
	Charisma: 10
	Have 10,000 Followers
	Daily task: Network with Journalists
10) Spin Doctor
When it comes to turning everything to your side you are the best. You can take any bad piece of news and make your clients look good. It's all within your control.	§453/hour	§6,987
	S M T W T F S	Pension unknown
	Hours: 08:00 - 15:00
	Performance Factors
	Daily task: Network with Journalists

Sims in the Social Media Career

• Penny Pizzazz - Online A-Lister