User blog comment:LostInRiverview/The Sims 4 has been announced!/@comment-3578577-20130506214240/@comment-2201555-20130512175012

Like I said on my comment at the top of the page, Season Pass is the way forward. Of course, given the popularity of the EP model and seeing TS3 and its EPs liberating the UK PC Chart every week, they have no reason to change as long as people buy them.

Similar example: look at Call of Duty. Same game every year but people still buy them and Activision still earn more and more money each year. No point innovating.